Business Strategy And Tactics

Wherever you turn these days you’ll find articles covering every business strategy and tactics available to man, from how to make a great presentation of the strategies for success all the way to negotiations and prospecting and getting a client to commit. But hardly anyone touches on the subject of breaking the ice with a new client and winning them. Experts say it takes only three seconds to make a first impression. That does not give you much time to dazzle someone with your professionalism and polish, especially because it is very difficult to change a first impression. Naturally, this leaves most of us a little concerned when meeting someone the first time, especially if riding on your presentation. Because your success is based largely on his approach, along with their understanding of the potential client’s objectives and purpose, that is up to you to plan the first time to break the ice.

If you investigate the approach and attitude of the major producers discover that they all use some similar strategies for meeting and greeting a new client. Because they know how important it is to prepare for the first meeting and how crucial it is to break the ice correctly, they come well prepared. Therefore, if your communication begins with a single email, phone call or person to visit in person, the first contact is the most important. How you present yourself with the questions you ask determines your success. And although there is no assurance that any strategy to work every time, the application of the few techniques below will help you make the impression that undoubtedly affect your next presentation. Holds its first meeting the Count! 1) The first and most important strategy to break the ice is fully prepared.