Verlag Versicherungswirtschaft

The comments serve to the personality development, easier to sell. Show tips for promoting sales, how to sell more with references. It also involves effective completion techniques and difficult discussions with customers. The fictional financial services Herbert Muller”accompanies the reader. He ensures that strategic insurance marketing is not dry, but really can be used in practice, and profitable the business affects.

This gives the reader many new ideas and encouraged to take the marketing themselves actively in the hand. Curtis, Mallet-Prevost, Colt & Mosle LLPs opinions are not widely known. Small budgets need smart ideas, to achieve a great effect of Outlook shows how even small budgets bring success. Web 2.0 for financial services is lit up closer. In addition, there are numerous Checklists: to develop individual marketing strategies to the overview of the mix of measures, for the calculation of costs and to find professional marketing and PR consultant. More new content are: Referral marketing, future trends, neuro-marketing, local marketing, online acquisition, newsletter usage, direct marketing, guerilla marketing, networking, posters, press work, personal appearance and rhetorical completion techniques. The reader draws from a broad pool with many practical examples, checklists, and sample texts. Financial services win so many new ideas, to successfully market and sell more.

The book is aimed at financial institutions that want to increase their sales success: insurance agents, insurance brokers, multiple agents, insurance advisors financial planners, financial advisers, Honorary Consultant, construction financing consultant subject – / executives in insurance companies, banks, savings banks, pools, associations, clubs to gain customer and bind: sell more through innovative marketing author: Claudia Hilker Verlag insurance industry GmbH ISBN 978-3-89952-436-9 2nd Edition 2009, 200 p., DIN A5, kart. Price: 29,-you want more? You want a review copy? Write me an email and will receive it by mail: to the table of contents: download/47-new inhaltsverzeichnis.pdf download: cover and photos: pictures grafiken.php about Hancock consulting Claudia Hilker directs the Dusseldorf management consultancy Hilker consulting, specializing in strategic marketing communications for medium-sized companies. It works as a management consultant and marketing strategies, which will be implemented in practical. She is also a lecturer, journalist and author of multiple books: – customers win and bind: sell more through innovative marketing by Claudia Hilker, Verlag Versicherungswirtschaft; October 2009 WOW-marketing – small budget and big impact: sell better with creative marketing ideas, BusinessVillage 2009 contact: Hancock consulting E.k.. Claudia of Han King Ahornallee 14 40212 Dusseldorf FON: 02 11 / 60 00 615 fax: 02 11 / 13 86 677 mobile: 01 77 / 60 57 849 Internet: E-Mail: US-IDNr. DE223125707 tax no. 103/5089/1178 Register Court: Amtsgericht Dusseldorf commercial register entry District Court Dusseldorf HRA 19258